France’s Iliad reported to have put in offer for T-Mobile US
Thursday, July 31st, 2014 UPDATE: Iliad has reportedly confirmed that it has put in a $15 billion offer to gain a controlling stake in T-Mobile US. The offer is for $33 per share, or a 42% premium over the carrier’s stock price prior [...]

T-Mobile US continues strong growth, this time with improved financials
Thursday, July 31st, 2014 T-Mobile US’ impressive run of customer growth over the past year took a step back during the second quarter, though the nation’s No. 4 operator still managed to post strong growth and – more importantly – [...]

Sprint stems customer losses, squeaks out profit
Wednesday, July 30th, 2014 As has been a recurring theme, Sprint reported quarterly results that highlight its continued struggles through an ongoing network upgrade program, but hints that perhaps it could be set to turn a corner. (Sprint [...]

Why does my phone battery die so fast?

It’s a question that everyone asks. Your phone battery seems like it needs to be charged every day or even [...]

LatAm: Telefónica in talks to buy Mexico’s Isusacell; TIM to invest $1.8B in Brazil

In a new twist to the changing Mexican telecom market, Telefónica is reportedly in talks to acquire Grupo [...]

Cell Tower News: OSHA updates climber rules; tower data contention

01 August 2014 by Jarad Matula

Welcome to this week’s edition of cell tower industry news, created by Jarad Matula and brought to you by Towercrews.net. OSHA directive on hoisting In a new step towards safer practices on tower work sites, the Occupational Safety & Health Administration has issued a new directive that outlines stricter rules for inspectors to judge safety and […]

Read the full story

Posted in News

U.S.

Anritsu reports flat revenues, profit impacts from R&D

Anritsu reports flat revenues, profit impacts from R&D

01 August 2014 by Kelly Hill

Anristu saw essentially flat year-over-year revenues for its first fiscal quarter ending June 30, but its profits for the quarter were down nearly 50% to about $8 million. Meanwhile, its revenues were $216 million, down less than 1% from the $218 million reported in the year-ago period. In its financial release, Anritsu noted that mobile […]

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Posted in Test and Measurement, test equipment

U.S.

Test & Measurement: Keysight Technologies begins operations

Test & Measurement: Keysight Technologies begins operations

01 August 2014 by Kelly Hill

Editor’s Note: The ability to test network and device features and functions is an important piece of technology development and deployment. RCR Wireless News looks weekly at the test and measurement space to see what’s afoot. —Agilent Technologies’ electronic test and measurement segment has officially begun operating as its own brand, Keysight Technologies. The spin-off of […]

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Posted in Test and Measurement, test equipment

U.S.

Alcatel-Lucent posts improved Q2 results, plans submarine cable IPO

Alcatel-Lucent posts improved Q2 results, plans submarine cable IPO

01 August 2014 by Sara Zaske

Alcatel-Lucent (ALU), which announced its “Shift Plan” a year ago, is now looking to shift some of its submarine cable business. When the Paris-based telecom equipment company released its 2014 second quarter results, it announced a planned initial public offering for the subsidiary scheduled for the first half of 2015. “Let me tell you right […]

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Posted in infrastructure

U.S.

Keeping the promise of bundled offerings

01 August 2014 by Kelly Hill

Liam Maxwell, VP of products for Oracle Communications, spoke with RCR Wireless about how the transition from single-service providers to bundled offerings has affected customer relationship management, BSS and OSS, and Oracle’s place in the ecosystme. “One of the biggest problems that communications service providers have had over the last decade is that they’ve shifted from […]

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Posted in Customer Care, Networks, Software

U.S.

Reader Forum: Future-proofing the mobile industry in the Internet of everything age

18 August 2014 by Sudarshan Krishnamurthi, Product Management of Cisco Services, Cisco Systems

To power all the IoE’s new revenue gains and improved experiences, the mobile industry will need IT staff who are keeping pace with the demands placed on the network.

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Posted in Opinion, Reader Forum

U.S.

Reader Forum: Using intelligent wireless routing to end to in-building over-provisioning

11 August 2014 by Wolfgang Weber, VP Business Development, Dali Wireless

In-building user experience and service quality are powerful differentiators in wireless services and providing reliable indoor coverage and capacity is not only expected, it’s demanded.

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Posted in Opinion, Reader Forum

U.S.

Reader Forum: The ‘5th C’ impact on two-way radios

11 August 2014 by Randy Helm, Director of Product Management, Motorola Solutions

All radios are known for their performance with the four basic “Cs”: coverage, capacity, cost and control.

Read the full story

Posted in Opinion, Reader Forum

U.S.

Reader Forum: Five ways retailers can leverage the power of mobile

04 August 2014 by Sam Ganga, EVP Commercial Division, DMI

International research firm Latitude reports that 88% of people surveyed agreed that owning a mobile device with real-time information makes them more spontaneous in their shopping decisions. That fact alone

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Posted in Opinion, Reader Forum

U.S.

Reader Forum: The ‘Internet of Things’ ate my network

04 August 2014 by Christina Richards, VP, AOptix

The “Internet of Things" is either going to transform our world – or crush it, depending on who you ask.

Read the full story

Posted in Opinion, Reader Forum

From Our Editors

Worst of the Week: Sprint’s groundhog day

Freitag: A look at Kickstarter

Software: SDN support split; workforce management to benefit from cloud

Corning’s cable show

EMEA: Self-driving everything?

More Articles »

Commentary

Wi-Fi making transit in-roads by Kelly Hill

Analyst Angle: Connecting on connected cars by Iain Gillott, Founder and President, iGR

EMEA: Do users know when they’re in the cloud? by Claudia Bacco

Analyst Angle: Apple and IBM – a logical enterprise partnership finally comes of age by Bill Rom, Managing Partner, 151 Advisors

Reality Check: Mitigating network deployment delays and cost overruns by Tony Mistretta, Managing Partner and Co-founder, Vertix Consulting

More Articles »

Columnists » «

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YP(SM) Experience Feeds Millions of Users with Menus for 300,000+ Restaurants - Now on Kindle Fire and YP.com

GLENDALE, Calif., Feb. 21, 2012 /PRNewswire/ -- According to activity on YP(SM) products, consumers are often browsing nearby businesses and planning what they'll do next. Answering the frequently asked question, "Where should I eat?" has been made easier because menus on YP(SM) apps and YP.com let them decide based on what they want to eat. Now, whether on a PC, smartphone or tablet, such as Kindle Fire, users have 13,000,000+ dishes to choose from across 300,000+ menus.

In collaboration with New York City Startup SinglePlatform, AT&T Interactive, developer of YP.com, which reaches 30M+ unique visitors each month[i], and the popular line up of local search apps, first introduced menus to smartphone-wielding foodies last year. The addition of menus on YP(SM) smartphone apps alone has had a significant impact:

  • Restaurant Searches: Restaurant searches per visitor have more than tripled.[ii]
  • Phone calls and maps/directions: The number of phone calls and requests for maps/directions to restaurants per visitor has more than doubled.[iii]
  • Usage:  35 percent of smartphone users clicked on menus, when available, saving their time and likely the restaurant's time, too[iv].

The new feature shares detailed menus for almost any cuisine you could imagine. Consumers searching for restaurants will discover a new icon for each establishment with a published menu. The menu appears on a restaurants' "More Info" page, right next to ratings, reviews, coupons and more info like cuisine and ambiance that help consumers make a decision. Each selection includes a price and description of the dish, offering a taste of what to expect.

"Over the past month, millions of consumers used our YPmobile® app to find and connect with local businesses at a rate of two calls every second. It's exciting to see how many meaningful connections we make between consumers and local merchants. With the popularity of restaurant searches, we're confident that menus will make it even easier for users to decide on the best option to suit their tastes," said David Williams, VP of Product Management at AT&T Interactive. "Imagine how delighted restaurant owners will be to have informed customers call to make reservations or order takeout with a menu at their fingertips."

"The team behind the YP(SM) app is the first local app developer to take advantage of our free API to quickly integrate a massive number of menus into local search apps for both smartphones and tablets – in addition to the web," said Wiley Cerilli, CEO and Founder of SinglePlatform. "The incredible reach of YP.com and these apps and their ability to use content like menus to decide between restaurants they're considering is extremely powerful. We expect other developers to follow the YP(SM) team's lead."

For new Kindle Fire and tablet owners:

In addition to menus, users can discover, select and connect with businesses that fit their needs with other app essentials including:

  • Deals - Browse thousands of coupons and discounts and save them to "My Stuff"; the app automatically alerts users about saved coupons before they expire.
  • Gas prices – Use this unique gas prices feature for an at-a-glance view of the nearest and cheapest gas options.
  • Personalize – Customize your app for instant access to nearby deals and events in your favorite categories.

The new app for Kindle Fire is available at no charge in the Travel category of the Amazon Appstore for Android. Learn more about YP(SM) apps across mobile devices and tablets here www.yp.com/products.

About SinglePlatform

SinglePlatform, the world's largest online provider of restaurant menus and local business storefronts, enables local businesses to publish information like their products, services, menus, photos, and prices, across thousands of the most popular media companies, search engines, mobile applications, travel guides, and local review sites. Founded in 2010 by Wiley Cerilli, a former founding partner and EVP of SeamlessWeb, SinglePlatform was named by Bloomberg BusinessWeek as one of "America's Most Promising Startups of 2011."

For more information please visit www.singleplatform.com.

About AT&T Interactive

AT&T Interactive, a subsidiary of AT&T Inc, is an industry leader in creating local search products that encourage consumers to discover and engage with local businesses across three screens - online, mobile, and TV. YP.com, AT&T Interactive's flagship web property, attracts over 30 million monthly online unique visitors(1). YP.com is also accessed by millions of users each month via the mobile web. AT&T Interactive consumer apps have a pre-activation presence or have been downloaded through digital app stores on over 40 million mobile phones(2).

AT&T Interactive's robust YP(SM) Local Ad Network helps advertisers grow their business and distributes ads to a distinguished list of top publishers whose presence spans online, mobile and TV. AT&T Interactive's wide range of local ad products such as premium listings, performance-based advertising, and search engine marketing provides advertisers an opportunity to increase their presence among consumers who are looking for a local business.

AT&T Interactive products are supported by a sales force of more than 5,000 from AT&T Advertising Solutions and other resellers. To learn more visit http://adsolutions.att.com.

Keep tabs on YP(SM) products by liking "YP" on Facebook: www.facebook.com/YP or following @YP on Twitter.

[i] Source: AT&T Interactive internal data, 2011 YTD average
[ii] Source: AT&T Mobility and AT&T Interactive internal data

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries.  It also offers advanced TV services under the AT&T U-verse® and AT&T │DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. 

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.  This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.

© 2012 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

[i] Source: AT&T Interactive internal data, 2011 YTD average
[ii] AT&T Internal Data, December 2011January 2012; Based on activity on the YP app for iPhone
[iii] AT&T Internal Data, December 2011January 2012; Based on activity on the YP app for iPhone
[iv] AT&T Internal Data, December 2011January 2012; Based on activity on the YP app for iPhone

 

SOURCE AT&T Inc.

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